Denim Labels You Should Own By Brandon Dyce (7)

Five Four

Like most modern labels, Five Four isn’t merely about clothes; it’s also about a way of life. So expect the denim that the six-year-old label is releasing into the market stream to reflect more than just high-quality jeans; they also embody the idea that jeans are a first love of fashion, and that jeans should represent a lifestyle. Sounds far-fetched, but look at Five Four’s Dee Raw jeans, which are a slim cut and come in an atypical raw-blue wash. In its own way, the brand is offering a sophisticated choice in an alternative cut. Give Five Four a try and it’ll fast become a first love of your own.